Not Your Typical Budget EV
Toyota reintroduced the C-HR as an all-electric model, and many expected it to compete with more affordable EVs like the Nissan Leaf and Chevrolet Bolt EV. Instead, the new C-HR carries a starting price of around $38,450, including destination fees – though buyers in some regions can now take advantage of substantial new discounts.
A report from CarsDirect states that the 2026 Toyota C-HR is available with a $5,000 discount for cash buyers, lowering its price to $33,450. That puts it just $100 above the newly redesigned 2026 RAV4, which the Japanese marque has made hybrid-only. With the incentive applied, the C-HR moves closer to the $30,000 price point that several automakers – including Ford – are targeting for their upcoming EV models.
A Performance Edge
As standard, the SE and XSE trims come equipped with a dual-motor setup that enables all-wheel drive. Combined output is rated at 338 horsepower, allowing the crossover EV to accelerate from 0 to 60 mph in just 4.9 seconds. That gives it an edge over comparable rivals such as the Volvo EX30 Single Motor (268 horsepower) and Kia Niro EV (201 horsepower).
In terms of range, the Toyota C-HR is rated at up to 290 miles on a single charge, with a 10–80-percent DC fast-charging time of approximately 30 minutes. That figure surpasses the range of comparable rivals such as the Kia Niro EV and Volvo EX30, while the Nissan Leaf SV+ comes close at an estimated 288 miles. Given that the Toyota EV shares its platform with the upcoming Subaru Uncharted, both AWD models are offering similar powertrain capabilities.
The Real Deal
For buyers considering financing instead of paying cash, the report also uncovered a zero-percent financing offer for up to 72 months through Toyota Financial Services. With this deal, the total cost could come in at around $34,500, compared to more than $40,000 with a typical loan that carries interest. CarsDirect describes the zero-percent financing option as the “better deal.”
That lowers the estimated monthly payment from $686 to $485, a reduction of roughly 30 percent.
The C-HR joins the bZ in Toyota’s U.S. EV lineup. For buyers seeking additional space, the brand also recently introduced the Highlander EV, which is slated to arrive for the 2027 model year.


