When the Genesis brand first launched, it did so with two luxury sedans: not exactly the perfect product for a crossover-hungry American audience. A few years later, the brand launched what would quickly become its best-selling model, a compact crossover called the GV70. The 2026 Genesis GV70 receives its first major facelift since being introduced, hoping to keep up sales momentum and continue to offer a different experience than the other Asian and European luxury brands.
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