In the early 2000s, Audi was feeling expansive and adventurous. It was already selling Americans a range of popular cars with good performance and practicality but somehow felt as if it was not reaching as far into corners of the market as it should. And so, it conducted a brave experiment using its A6 Avant as the donor. It seemed to think that buyers would opt in if they gave this A6 a little more attitude, with a mix of added visual drama and some harsh weather capability to boot.
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