Study Shows Automakers Are Doing The Exact Opposite Of What Buyers Want

We spoke recently about how the Slate Truck could be the wrecking ball the automotive industry needs. Frugal buyers are not looking for fancy features like a leather-wrapped steering wheel, a moon roof, fancy lighting, or, say, a configurable digital gauge cluster. Data and industry analysis company AutoPacific also points out that its research shows that its time “automakers may need to get creative by streamlining their current offerings and do whatever