
- The 2027 GV60 Magma arrives in America in the coming weeks.
- Starts at $69,950, which is $17,425 more than the base 2026 GV60.
- Crossover will only be offered in California, New York, and New Jersey.
Genesis has announced pricing for the 2027 GV60 Magma will begin at $69,950 before a $1,545 destination fee. That means the model costs $10,050 more than the 2026 Hyundai Ioniq 5 N, but costs $55 less to be delivered. That’s a pretty sizable difference, but Genesis is a luxury brand and there was little doubt it’d carry a hefty premium.
Despite its luxury roots, the GV60 Magma is focused on performance and has an 84 kWh battery pack, which feeds a dual-motor all-wheel drive system producing up to 641 hp (478 kW / 650 PS) and 583 lb-ft (790 Nm) of torque. This enables the model to accelerate from 0-60 mph (0-96 km/h) in 3.4 seconds.
More: 2027 Genesis GV60 Magma Wants To Make BMW And AMG Sweat
Set to arrive at select dealers in California, New York, and New Jersey in the coming weeks, the hot GV60 has launch control, virtual gear shifts, and an electronic limited slip differential. They’re joined by an e-Active Sound Design Plus system, which “simulates engine sounds through two external speakers.”
Genesis said surprisingly little about the model, but noted the glorified hatchback has an aggressive front bumper, canards, and exclusive 21-inch forged wheels. They’re joined by a sizable rear wing and a color palette that includes Magma Orange, Uyuni White, Vik Black, and Makalu Gray Matte.

The interior largely carries over, but the Magma comes equipped with performance seats that have heating and ventilation. They’re wrapped in Obsidian Black suede and feature orange contrast stitching.
Drivers will also find a sport steering wheel with dedicated Boost and Magma Mode buttons. They’re accompanied by alloy pedals and unique displays for the 27-inch OLED screen. Genesis also noted the car comes standard with a Bang & Olufsen premium audio system.