There are many automakers with their own in-house performance brands. Think of Mercedes-Benz and its AMG performance arm, which, at one point, was its own independent operation before Merc bought AMG in 1999. There’s also BMW’s M GmbH, which is famous for producing various M-Powered machines. Having an in-house tuning and/or motorsport company is an excellent way for mass-market brands to save on costs while also allowing for total control over projects.
